1. Home Brother
  2. About Brother
  3. Latest News and Press releases
  4. 2017
  5. When reliability and economy are very important

When reliability and economy are very important

In the past few months Brother has launched nine new colour laser printers and All-in-One printers on the Danish market. Thus, Brother covers all needs of small and medium sized companies where high quality is a matter of course – but where price and stability are just as important.


Brother have renewed large parts of their printer program for professional users, which are to be found in small and medium sized companies with a need to print large volumes.


The users have become more particular over the years and they no longer accept that their new printers either have high print speeds and produce crisp print – or are inexpensive to acquire and have low operation cost.


Today modern laser printers and all-in-one printers need to have everything. And they need to be user friendly, have flexible paper handling, low power consumption, be recyclable and eco-friendly.


Brother’s nine new printers in the 8000- and 9000-series live up to it all. Customers and users can tic of all their needs and requirements for a modern, fast and versatile colour printer for the office. And if there is a need for if, an All-in-One printer with built-in scan, fax and copy functions.


Good reception by the market

It is a big job to launch nine different new products practically at the same time and help new and existing customers to find precisely the printer(s) that match their needs perfectly.


” The Danish market has welcomed the new laser printers for demanding users that also consider economy. It has not been difficult to convince the companies that here are some colour printers and all-in-one printers that give a lot of value for money,” says Henning Elkjær, Nordic Marketing Director & Sales Director (Denmark) for Brother Nordic A/S.


Our dealers have been very good at supporting the customers in their choices of new printers for large volumes and jobs such as scanning and photocopying. Brother expects a significant pick-up in this important segment,” says Henning Elkjær.


Reliability and price in focus

Brother’s nine new printers and all-in-one printers in the 8000- and 9000-series have many smart functions and features, but first and foremost they are very robust, so they run trouble-free day in and day out. Furthermore, they are very economical with a low TCO (Total Cost of Ownership).


All the new Brother printers can f. instance work wireless, via USB or in cable-based networks. This makes them easy to integrate in all current and future it-environments.


Many of the printers can use XL-toners in black and colour (C/M/Y), which ensures that it will be a long time before the next change of toners. All four XL toners can print up to 9,000 pages which helps keep the operating cost and the price per page on a very low level.


Furthermore, the printers can be expanded with extra paper trays of various sizes, which is practical when printing on different types of paper, f. instance paper with and without letterhead or coloured paper.


Finally, the new printers and all-in-one-printers can be adjusted so that you have full control over whom that have access to working with them. You can also control who can print f. instance confidential documents by using a pin-code.


Prices and delivery

Brother’s new colour laser printers and All-in-One printers are ready at Brother’s dealers all over Denmark.


Printer models:

HL-L8260CDW costs DKK 2,199 ex VAT (DKK 2,749 incl. VAT)

HL-L8360CDW costs DKK 3,199 ex VAT (DKK 3,999 incl. VAT)

HL-L9310CDW costs DKK 4,699 ex VAT (DKK 5,874 incl. VAT)

HL-L9310CDWT costs DKK 5,299 ex VAT (DKK 6,624 incl. VAT)


All-in-One printers:

DCP-L8410CDW costs DKK 3,099 ex VAT (DKK 3,874 incl. VAT)

MFC-L8690CDW costs DKK 3,499 ex VAT (DKK 4,374 incl. VAT)

MFC-L8900CDW costs DKK 6,199 ex VAT (DKK 7,749 incl. VAT)

MFC-L9570CDW costs DKK 7,799 ex VAT (DKK 9,749 incl. VAT)

MFC-L9570CDWT costs DKK 8,399 ex VAT (DKK 10,499 incl. VAT)


Futher information

Nordic Marketing Director & Sales Director (Denmark) Henning Elkjær, Brother Nordic A/S, phone 43 31 31 31, e-mail henning.elkjaer@brother.dk

or Bomberg PR, phone 22 67 25 27, e-mail leif@bomberg.dk